What You Need to Know About Eid
The Islamic holiday of “Eid al-Fitr”, sometimes called as “Festival of Breaking the Fast,” is a relevant religious occasion that is observed by Muslims all over the world. It is a time for celebration, feasting, and the exchange of presents as it celebrates the completion of the month-long fasting period known as Ramadan. Given the large percentage of the Muslim community, businesses have been looking for more ways to make money off of this event by providing consumers with goods and services that are specifically customized to fit their requirements in order to celebrate Eid.
How Do Businesses in UK Commercialise Eid?
There are a variety of ways in which businesses are seeking to capitalize on the religious occasion of Eid al-Fitr for Muslims. Some of the most common ways include:
- Offering special menus or products: Many restaurants and food businesses have begun offering halal options and special Eid menus to appeal to Muslim customers during this holiday. This can include traditional dishes such as biryani, kebabs, and sweets, as well as non-alcoholic beverages.
- Selling Eid-themed gifts: As with any holiday, gift-giving is a common tradition during Eid al-Fitr. Retailers have responded to this by offering a range of Eid Mubarak gifts, including clothes, decorations, and other special items. Giving an Eid Mubarak gift to family and friends has now become an increasing trend.
- Promoting Eid events: Some businesses may also promote or sponsor events related to Eid, such as festivals or community gatherings. This can help to raise awareness of the holiday and build positive associations with the business.
- Offering special deals or promotions: Some businesses may offer special discounts or promotions during Eid to attract Muslim customers. This could include discounts on meals, gifts, or other products.
Businesses took advantage of the holiday by opening franchise locations that are tailored to meet the requirements of the Muslim community during the celebration of Eid. For instance, a great number of restaurant chains have launched franchise operations in regions with significant numbers of Muslims, and these restaurants offer halal food alternatives in addition to Eid-specific menus. In addition, a number of websites have been established solely for the purpose of selling presents and other items in celebration of Eid. These websites typically offer a diverse selection of products, which may include apparel, decorations, and several other unique items.
To give one example, the British department store Next has been known to sell an assortment of garments with an Eid motif, while the website Eidparty.co.uk sells a variety of decorations, such as balloons and banners, to assist Muslims in celebrating the holiday in a festive manner. In addition to traditional Eid gifts like gold or silver jewelry, additional presents that are frequently exchanged throughout this holiday include candies, chocolates, and several other delectable morsels.
In conclusion, it is evident that businesses have acknowledged the significance of Eid to the Muslim community and have worked to capitalize on this occasion by offering a variety of products and services that have been designed to meet the requirements of consumers who observe Eid. They did this, and as a result, they have not only assisted in meeting the requirements of this large portion of the market, but they have also made a contribution to the celebration and commemoration of this key occasion.