It is inevitable that times should change. The effects of the passage of time have been felt heavily in the gambling market. In the face of direct threats to incomes from online gambling, land based gambling establishments have had become more innovative. There is a need to retain old players while also managing to attract new players. This has been a daunting task for many of the casino operators, especially when it comes to retaining their high rollers.

There is a shift in market focus by major gambling destinations such as Macau. The high roller haven is strategically realigning to cater for a different market segment. The drive is directed towards getting more high volume traffic rather than high quality traffic. Anyway the high rollers are now shunning traditional high roller destinations such as Vegas preferring newer locations. Destinations such as Australia online casinos  and Keara have reported a great increase in traffic from Chinese VIP patrons.

The gambling operators in Macau have not taken the threat on their businesses laying down. They have responded by offering more family friendly casino resorts. These resorts focus more on entertainment, food and luxurious accommodation as the main attractions.

The five star establishments are using the best of technology to help attract visitors to the resorts. Some of the resorts even have themed amusement centres that are children centred. Macau hotels are employing gimmicks such as placing the world’s largest Ferris wheel on the hotel. New hotels are now being opened by Hollywood headliners such as Robert De Niro.

Whether these antics will save the Macau as a top casino destination or not waits to be seen. These may be the last days of high roller rooms. The Rise in popularity of resort casinos might be the saving grace for the casinos operators all over the world! review the best online games and casinos at New Zealand casinos .